Applying for Unity Health insurance in Madison, Wisconsin can now be done online.
Unity Newsroom

Applying for Unity Health Insurance Can Now Be Done Online

SAUK CITY, Wisconsin – March 1, 2012 – Unity Health Insurance, an affiliate of UW Health and a leader in quality customer service and wellness programs, now offers the ability to apply for individual health insurance coverage directly from their website,

Individuals interested in an individual or family plan can simply go to to get a quote. After reviewing their quote, if they want to apply for coverage, they can complete the online form or start the process and continue at another time.

“We know that people are busy,” said Terry Bolz, president and CEO of Unity Health Insurance. “Our online application process provides a convenient way for our customers to learn more about the individual plan options available and apply for coverage--whether it’s early in the morning or late at night.”

Once the application process is complete, individuals will receive a notification about their coverage status.

“More and more individuals are using the internet to transact—from banking to buying clothes to grocery shopping,” said Kyle Humphrey, Director of Marketing at Unity Health Insurance. “We want to be where these individuals are transacting and buying health insurance online is just the next step.”

For more information about Unity’s individual and family plans, visit

Formed in 1994, Unity Health Plans Insurance Corporation provides community-based managed care products and services to over 110,000 members throughout 20 counties in southwestern Wisconsin. The company provides HMO, Point-of-Service, and Preferred Provider Organization products. Unity Health Insurance focuses on community-based health care and direct, affordable access to world-class physicians at UW Health. Unity’s parent company is University Health Care, Inc.


Media Inquiries:  Jennifer Woomer Dinehart | (608) 821-1082  |


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